Monday, September 1, 2008

TWMWK: Psychopast

New Music Video from TWMWK
apologies for the quality... but you know google video...
full quality version available in the future when the internet if much faster?
or in out forthcoming video box set? available in the future?

The When McGruff was King's Psychopast is a 31-minute music video for the song of the same name released on September 1, 2008 and directed by David McDevitt who also co-wrote the screenplay. The mini-film music video was broadcast on the internet four weeks before October. It was the most expensive video of its kind, costing many US dollars, and the Guinness World Records in 2008 may list it as the "most successful TWMWK video", selling several units.

"Psychopast" was less a conventional video and more a full-fledged short subject or mini-film; a psychological film featuring cut scenes of natural waters & thoughts as well as a performance by TWMWK. The music was re-edited to match the video, with the verses being sung followed by the rest, then the main sequence (filmed in Goodbye Blue Monday, Brooklyn, NYC) to an instrumental, and finally the memorable finish: video feedback with minimal guitar overdubs. During the video, TWMWK member David McDevitt experiences many thoughts and emotions from the confines of the audience as do the rest of the band playing from the confines of the small stage (although makeup artist Sarah Grass referred to it as a "dog monster" in the "Making of Psychopast" documentary; as yet unreleased); familiar territory for McDevitt, who had directed American Idol Re-Edit in Brooklyn two years earlier. Co-starring with McDevitt was former SVA student Stephen Pfund, part-time solo-ist Stefan Walz & carpenter Kris Giordano. The video was choreographed by Elbis Rever (who had worked with the group on his prior hits), with significant contributions by McDevitt. The video also contains incidental music by a film music composer working in the world of television, who had previously also worked with McDevitt on American Idol Re-Edit. The video (like the song) contains performances influenced by the sounds of horror. Stephen Pfund assisted in prosthetics and makeup, although they went unused in the final production.


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